Way 1
You import.
- You pick up directly from our warehouse in the EU.
- You are the importer of record.
- You sell on your own platform.
- You get a transfer price in US dollars, billed by our US entity.
International luxury selection on your platform without the headache of paying for the inventory.
Alaiy is an AI-native cross-border commerce company. We bring international luxury into India, sourced directly from brands and delivered after your customer has ordered from you.
Who we are
Alaiy is an AI-native cross-border commerce company. We source international luxury from brands and first-party suppliers, and handle the shipping, customs and delivery to India with our unique AI-native pre sold model
What we do
What we do
01
Live inventory
From our suppliers across a wide range of luxury and premium brands.
02
Real sourcing
We buy directly from brands and first-party suppliers and hold the purchase invoices.
03
You sell, we handle the rest
We manage the shipping, customs and duties.
Working together
How it works
There are only two ways to work with us.
WAY 2 (OUR CORE PRE-SOLD MODEL)
We import.
- We ship to your warehouse in India.
- We are the importer of record.
- We pay customs and duties.
- You get one B2B transfer price per product and add your own retail markup.
How we work: the core pre-sold model
- 1
We list
We create listings for around a couple thousand unique products on your platform via our proprietary AI platform
- 2
Your customer orders
They buy on your site, at the price you set.
- 3
Your platform calls ours
Through an API, we check stock and confirm the order.
- 4
You place the order with us
We register the sale. From here the product is yours, and we are responsible for getting it till your warehouse.
- 5
We source and ship
We gather your orders from our EU/ USA supplier base, clear customs and duties, and deliver to your warehouse in India.
- 6
You inspect and deliver
You check the product and make the last-mile delivery to your customer.
No inventory to buy or store
You order from us only when your customer has ordered.
A very large selection
Refreshed month to month or season to season.
You stay in control
Of the selling price, discounts and promotions.
A fair B2B transfer price
Little to no risk for you.
Once the sale is registered, the product is yours. Returns and cancellations from your customers are yours to handle.
Not sure yet? Start with a few test orders and see the product for yourself.
A selection of brands we have access to
Houses
- Gucci
- Prada
- Miu Miu
- Balenciaga
- Celine
- Fendi
- Saint Laurent
- Bottega Veneta
- Valentino Garavani
- Jimmy Choo
- Ferragamo
- Burberry
- Dolce & Gabbana
- Chloé
- Max Mara
- The Row
- Jil Sander
- McQueen
- Maison Margiela
- Thom Browne
- Moschino
- Etro
- Alberta Ferretti
- Tod's
- Stella McCartney
- Marc Jacobs
- MCM
- Longchamp
- Mugler
- Rabanne
Contemporary
- Ganni
- Isabel Marant
- A.P.C.
- Acne Studios
- Jacquemus
- Self-Portrait
- Totême
- Lemaire
- Magda Butrym
- The Attico
- Victoria Beckham
- Vince
- Pinko
- Maison Kitsuné
- Our Legacy
- R13
- Alessandra Rich
- Blumarine
- Tory Burch
- Vivienne Westwood
- Alexander Wang
- Stone Island
- BOSS
- Palm Angels
Denim and casual
- AGOLDE
- Frame
- Mother
- 7 For All Mankind
- Diesel
- AMI Paris
- Polo Ralph Lauren
- GANT
Footwear
- Golden Goose
- New Balance
- Salomon
- ON
- Autry
- Hogan
- Birkenstock
- UGG
- Moon Boot
- Off-White
Outerwear
- Moncler
- Moncler Grenoble
- Canada Goose
- Barbour
- K-Way
- Tatras
and more, refreshed every season.
A glimpse of the selection
New season, refreshed regularly.
Dolce & Gabbana
Handbag Sicily
Bags and leather goods
Jimmy Choo
Clutch Cloud in satin
Bags and leather goods
CELINE
Boot flow in leather
Shoes
Gucci
Leather clogs with buckle
Shoes
Valentino Garavani
Bicolor sneakers
Sneakers
Golden Goose
Sneakers Running Dad in suede and mesh
Sneakers
Moncler Grenoble
Orres quilted jacket
Outerwear
Moncler
Coat with hood in blended cotton
Outerwear
CELINE
Windbreaker in technical fabric
Jackets and blazers
Moncler
Quilted jacket with belt
Jackets and blazers
Balenciaga
Crew neck sweater in wool double face
Knitwear and sweaters
Moncler Grenoble
Padded jacket Day-Namic
Knitwear and sweaters
Stone Island
Crew neck sweatshirt in cotton
Sweatshirts and hoodies
Golden Goose
Cotton jogging pants
Sweatshirts and hoodies
A.P.C.
Cotton crew-neck T-shirt
Tops and T-shirts
BOSS
Pastel green T-shirt in soft cotton
Tops and T-shirts
Burberry
High-waisted cargo pants
Trousers and skirts
Stone Island
Loose fit trousers in technical fabric
Trousers and skirts
CELINE
Dress with wallet in cady
Dresses
Burberry
Tartan scarf
Accessories
Dolce & Gabbana
Scarf with colorful details
Accessories
Palm Angels
Set of three cotton t-shirts
Tops and T-shirts
Who is behind it
Who is behind it
Pradyun P Rao
Founder and CEO
TEDx speaker at 21
International award-winning AI researcher
Devender Gupta
Founding Partner
Co-founder of Asmara and the NayaSetu Group, which exports over USD 1 billion a year
Questions
Frequently asked questions
We bring international luxury to Indian platforms. You list our styles, your customer orders, and we source, clear customs and deliver to you in India.
No. In the pre-sold model you order from us only after your customer has ordered.
A wide selection of international luxury, premium and contemporary brands. We share the current list on a call.
Way 1, you import: you collect from our warehouse in the EU, you are importer of record, and our US entity bills you in US dollars. Way 2, we import: we ship to your warehouse in India, we are importer of record and pay customs and duties, and you get one B2B transfer price per product.
You do. You control price, discounts and promotions.
Your customer orders on your site. Your platform calls ours through an API, we check stock and confirm. You place the order with us, we register the sale, and from then the product is yours.
Integration and documentation take about 7 days. Going live is an API integration between your platform and ours.
In Way 2, we do. In Way 1, you do as importer of record.
Once a sale is registered, the product is yours, and returns and cancellations from your customers are yours to handle.
Yes. We only source from verified, vetted suppliers, buying directly from brands and first-party suppliers. If required, we can show you the real purchase invoices from the brands.
Yes. Start with a few test orders and see the product for yourself.
Online luxury platforms and marketplaces, boutiques and showrooms, and wedding and gifting destinations.
Month to month or season to season.
There are no upfront inventory costs. You get a transfer price per product, shared on a call.
Book a call (opens in new tab). We walk you through how it works and what we can offer.
Let's talk.
A short call to see if it fits. We'll walk you through how it works and what we can offer.